Monthly Archives: January 2015

SGIC Finds SA Drivers Are Burning The Candle At Both Ends

(PRWEB) July 25, 2010

SGIC Car Insurance has revealed around 55 per cent of SA drivers are getting an average of seven or less hours of sleep per night and more than one in three admitted to being tired at the wheel in the morning*.

A survey of 500 SA drivers found that more than 75 per cent are staying up later than 10pm most nights with almost 60 per cent watching TV / DVDs and around a quarter surfing the internet.

SGIC spokesperson Sue Hawkins said its important all drivers are awake and alert before getting behind the wheel.

Our research showed that too many of us are driving while tired which means we are putting ourselves at higher risk of a collision.

We understand a lot of us lead busy lifestyles and want to squeeze in our favourite TV shows, movies or surf popular websites, however we recommend drivers get enough sleep per night so they are alert on the roads the next morning.

Our research also showed us that in addition to watching TV / DVDs and surfing the internet, people are catching up on housework and chores, talking or texting on the phone and around 12 per cent are socialising online.

SA drivers should be reminded that lack of sleep can build up over a number of days and then result in you becoming fatigued while you are behind the wheel and put you at risk of a collision.

We want to urge all SA drivers to be well rested before they get behind the wheel, she said.

SGIC Car Insurance offers some tips to drivers:

If you are feeling tired and need to get to a destination, catch a bus or train or arrange a lift with someone who is well rested;
Consider car pooling with a fellow colleague so you can share the drive to work;
Always make sure you are well rested before starting your trip.

*Based on Pure Profile Research, July 2010

SGIC is a leading insurance provider offering Home Insurance, Car Insurance, Motorcycle Insurance, Travel Insurance, Business Insurance, Boat Insurance, Health Insurance and Caravan Insurance in South Australia.

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Kansas City Tech Startup Neighbortree.Com Launches Free Neighborhood Website Social Network

Kansas City, MO (PRWEB) July 27, 2010

Today officially launched a “free neighborhood website” social network with the following highlights:

1.) Neutral: Provides user-managed online communities in a neutral website environment where residents can share, discuss, buy & sell, announce and debate any neighborhood issue.

2.) Privacy: Registered residents can post and comment anonymously.

3.) More Privacy: Registered residents choose how much (if any) personal data is available to other registered members in the neighborhood.

4.) Even More Privacy: Registered residents can designate posts to be public or restricted only to other registered neighborhood users.

5.) Independent: Each neighborhood site is a distinct micro-site – meaning that every neighborhood has its own independent website, complete with its own membership and content management.

6.) Revenue Sharing: neighbortree shares advertising revenue with participating neighborhoods and we also raise sponsorship dollars from local businesses. These funds go back to neighborhoods in the form of improvements, block parties, or mini-scholarships for neighborhood children.

7.) Hyperlocal: We offer local businesses a new way of advertising: Communertising where community involvement meets neighborhood-specific, local business advertising. Local businesses can cherry pick individual neighborhoods or advertise by zip code, metro area or state.

8) Secure: Our unique registration process helps to ensure that only residents of a particular community can post to their website.

9) Feature Rich: Our platform includes News & Announcements, Forums, Calendar, Photo Albums, Polling, Messaging, Community Newsletters and much more.

Although relatively few neighborhoods and subdivisions have full-featured social networking websites, does not try to replace existing HOA websites. In fact, our neighborhood social network compliments existing neighborhood sites by providing a neutral online venue where residents can speak freely and blog about any issue relevant to the community. explains that neutrality is the main reason for the websites popularity: One of our homepage taglines reads We are not your Home Owners Associations website. We frequently promote this disclaimer in part to let people know that we are not associated with any HOA, property manager or government entity but the main goal is to let people know that we are a neutral online venue where registered users can publicly, privately or anonymously blog and comment on any issue without the fear of censorship or compromising privacy. While hot-button topics usually generate the most activity, most people actually use the site to plan social activities (golf, pool parties, play dates, card games, bunco, car pools, charity events & fund-raising, etc.), buy & sell (i.e. garage sales, home sales, neighbor-to-neighbor services, etc.) and share information or post alerts regarding local criminal activity.

The company acknowledges that the idea of online neighborhood social networking has been around for years and that dozens of free and pay-for HOA website templates and network solutions can easily be found throughout the Internet: While the idea is old in Internet terms, we believe that our approach and business model are new. Our research shows that premium website solutions that are sold to HOAs and similar organizations result in high registration rates, but are not typically scalable from a sales standpoint. On the other hand, free neighborhood website networks often boast a large number of neighborhood sites, but very low user registration rates. Neither approach has worked at the national level. This is why there currently is no ubiquitous social network for neighborhoods despite many years of venture capital investment and entrepreneurial startup effort. How does bridge the scalability gap? The trick is no (or low) cost user acquisition. How do we do it? Well, thats part of our secret sauce.

neighbortree would also like to acknowledge its development partner, Kansas City Website Design was the needle in the haystack for us. Since commencing development in late 2008, we contracted with three metro area development firms and almost a fourth before hitting the jackpot. This boutique web development firm not only had the technical capabilities to deliver where others failed, they came in on time and within our ORIGINAL startup budget.

SGIC Shows That Stress Flicks The Driving Switch

(PRWEB) June 08, 2011

With new SGIC research showing that a third of SA drivers take more risks when stressed while at the wheel, the insurer is urging all drivers to stay calm and follow the road rules*.

A survey of 500 SA drivers revealed that the afternoon is when drivers feel the most frazzled and this can lead to ignoring road rules and the speed limit.

SGIC Car Insurance spokesperson Rob Cory said, “We can see from the research that stress clearly causes some of us to have a somewhat split personality while at the wheel so we want to urge all drivers to keep their cool.

“Stress can affect your concentration and losing focus for even one second, puts you at greater risk of having a collision.

“The other behaviours that many of us are guilty of when were tense behind the wheel are tailgating, not merging correctly and cutting other drivers off.

“We understand a lot of us lead busy lifestyles and want to squeeze in as many things as possible so we may be getting stressed rushing to our next destination, however a busy schedule shouldnt compromise safe driving.

“We urge all SA drivers to try and avoid getting caught up in the hustle and bustle of the traffic and to focus on the road when theyre at the wheel,” said Mr Cory.

SGIC Car Insurance recommends the following tips for drivers:

Consider adjusting your work hours if you can to avoid driving in peak hour;
Think about car pooling with other drivers to avoid driving five days a week;
Choose public transport if available;
If youre caught in traffic remember to take a deep breath, sit back and enjoy the time getting frustrated wont help your safety or your stress levels.

Based on a survey of 500 SA drivers by Pure Profile Research in May 2011

SGIC is a leading insurance provider offering Home Insurance, Car Insurance, Motorcycle Insurance, Travel Insurance, Business Insurance, Boat Insurance, Health Insurance and Caravan Insurance in South Australia.


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